Lion continues the ‘Pioneering Beering’ positioning for the Hahn masterbrand, with a series of online films for the Hahn Academy website.
The online films, created by Publicis Mojo, embrace Hahn’s unique, unconventional approach to brewing beers of superior taste. They explore solutions to familiar ’Beer Predicaments’ suggested to the Academy by regular Hahn consumers.
Released last week, the web films have already hit 1 million views with ‘Spillages’ the most viewed so far.
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